Lean UX + Agile: Building for Outcomes Over Output

Trisha Gawley, UX Visual Designer, and Louise Jones, UX Visual Architect, both at Mutual of Omaha, explore the benefits of Lean UX learned while working in the fast-paced agile world. Important things like measurable outcomes, creative collaboration, and “minimum viable product” can get lost in the shuffle unless you embrace collaboration and conversation over deliverables and rigid processes. Luckily, there’s already an Agile process that you can use to build great products, exceed user expectations, and achieve business goals while maximizing resources and minimizing waste.